Oku is scaling! This is a great non-technical role. Oku is looking for someone who can plan and execute our marketing strategy, working closely with one other marketing team member, BD lead, the growth lead, and the CEO.

Today, Oku supports 35+ blockchains, 15+ order routing systems, and 14+ bridges.

Core to Oku’s marketing strategy is leveraging our partners to amplify our message and onboard users. A critical component of this role is maintaining clear, consistent communication with our users to ensure our strategy reflects their needs. You would own the full marketing strategy, manage one other marketing team member who runs our short-form content, manage a meaningful budget, and operate with independence while receiving guidance from the CEO.

## You might be great for this role if you have:

You are a (EVM) DeFi pro. You must demonstrate (non-technical) knowledge of the leading bridges, trading apps, chains, and protocols by being a user of them.
You have at least one year of marketing experience.
You are a creative person.
Attention to detail with excellent organizational and communication skills.
Thrive in an environment where you have significant independence.
You’ve worked for (or built) a crypto company previously.
Experience working with a substantial marketing budget.
You are proactive and driven by curiosity.
High energy, strong work ethic, and disciplined execution skills.
High business acumen, strong analytical ability, empathy, and collaboration skills.

## Primary responsibilities:

Own all external communications end-to-end to tell Oku’s story effectively.
Lead digital & growth marketing efforts for Oku.
Manage marketing partnerships with new chains, routers, and any other integrated partners. Our business development role will assist you.
Coordinate, edit, and publish blog posts, tweets, and articles, leveraging internal team technical expertise.
Leading a team of people -content creators, social media lead, etc.
Drive content strategies to build brand awareness and amplification of both short-term and long-term marketing initiatives on DeBank. Be a sounding board for the social media lead as they build awareness on X and Farcaster.
Work with our animator and graphic designers to ideate and develop engaging video content.
Use data and analytics to identify different growth opportunities and create data-driven marketing plans.
Implement digital marketing best practices for tactics such as audience segmentation, SEO & content optimization, etc.

## Bonus:

Experience with producing and editing videos or strong at writing long-form content.
Strong experience in client relationship management or has consistent experience with going viral on social media.

## Benefits:

$100K-$150K
Stock options
Full medical, dental, and vision
Flexible vacation policy

We’re headquartered in Chicago, and thus, we are primarily looking for team members in Chicago. Only Applicants based in North America will be considered. We strongly prefer Chicago applicants.

A relocation bonus is available for Americans to relocate to Chicago.

Oku Trade

Marketing Lead

Chicago or remote (North America only)$100K-$150Kfull-time

Additional questions