GC AI is an AI platform for in-house lawyers to 10x themselves. Using the latest LLMs, we are building AI agents that can use company knowledge, leverage external sources, and connect with internal tools to provide better and faster legal advice to the rest of the company. Our founder and CEO is an AI visionary, three-time general counsel, and longtime in-house counsel for tech companies including Amazon, and our cofounder is an AI engineer obsessed with outstanding customer experiences in software.  

We are venture-funded, seed-stage, and building a world-class team. Legal AI is a once-in-a-generation opportunity to build for a $300B annual market in the pinnacle vertical of AI, as recognized by everyone including Supreme Court Justice Roberts who says that legal work “may soon be unimaginable” without AI. This is a role worth leaving your FAANG job for. Trust. 😎

Why we need you

As our first marketing hire, you'll help tell and spread the story of how the legal teams of the future work and thrive, and how, literally as quickly as the day of signing up, legal teams can be happier, more productive, and more strategic.

This role is a growth person's dream - the product is amazing. People who use it can't believe it. So we want EVERYONE to believe it and hear about it. We have a solid foundation and founder brand (eg, 11M earned media impressions, not counting CNN globally) and educational courses driving leads today. We need help scaling what’s working and building out strategic messaging, as well as the day-in day-out building of a marketing machine across web, LinkedIn, X, and in-product. 

We’re seeking an ambitious, smart, resourceful, and results-oriented marketing generalist to join our team and eventually grow a team and function. Short term, you will work directly with the CEO across the entire marketing mix, scaling our existing channels and testing out new ones. Longer term, we have a highly ambitious growth plan and are targeting $5-10M ARR in the next year. You will be key to getting us there.

We envision this role as director level but we're open to higher or lower - let's talk. 

What you'll do

• Drive our growth funnel (bowtie!): brand > awareness > acquisition > trust > revenue expansion > virality
• Create and execute an email marketing strategy to nurtures and engage our audience of over 5K MQLs and 15K leads.
• Accelerate our educational content to customer flywheel: AI courses for lawyers > leads > customers > referrals to AI course > repeat
• Build a content engine that purrs across all our channels - LinkedIn, Twitter, email, blog, community, and website.
• Help grow our community through engagement of our most fanatic users (we love them so much!)
• Scale up marketing operations with automations and AI.
• Help manage our website and content strategy.
• Manage and execute an events strategy.
• Create and manage our G2 profile.
• Create and maintain assets for sales & marketing materials with designers.
• Hire and manage outside agencies you eventually replace with team members  

You need these qualifications

• 5-10+ years of full time work experience, 3+ years in marketing, preferably in a startup or high-growth environment.
• Demonstrated success in developing and executing marketing strategies that drive growth 
• Proficiency in marketing tools and platforms (e.g., Google Analytics, SEO tools, Framer, HubSpot, etc.).
• Excellent written English - you need to be able to write content that hooks the reader and stand up to our CEO and CTO who, well, writing is our thing. 
• Extremely smart - you learn fast.
• Love challenges - no challenge is too big for you.
• Keen attention to detail - no typo passes your sight.
• Joy at work - we are a happy group and amazing team. We like to have fun and relish in the challenge. 

It would be nice if

• You have experience with video editing
• You have experience in legal tech or have previously marketed technology solutions to legal professionals.
• Experience at a startup that used high-quality educational content, courses, or events to drive growth
• You're into B2B SaaS
• You're a former lawyer (a stretch we know!)

How to Apply

Email us at careers@getgc.ai

• Include the role's title in the subject line.
• Send links/attachments that best showcase the relevant things you've done.
• Answer the question - “why you are great for this job”