ReploHire With Rapha

GTM Lead - Content + Community

SF Bay Area (Remote)full-time

Benefits

Competitive payDesk setupUnlimited PTO401K matchGym StipendLearning StipendPaid Parental LeaveMacBook Pro + AccessoriesHealth Coverage

About company

Replo helps companies build websites with less code. Today, we sell this product to e-commerce companies (e.g. HexcladStuds) who use it to build everything from their latest products to giveaways. Our goal is to create a single platform for businesses to design, develop, and market content on the internet.

Replo was founded in the summer of 2021. We launched in 2022 and grew to over 1000+ paying customers in just 6 months with no sales team. We’ve raised over $4.2M from Figma, YCombinator, Infinity Ventures, MAGIC Fund, Base Case Capital, as well as the founders of NextJS/Vercel.

About the role

Your responsibilities

  • Be an absolutely critical part of Replo’s go-to-market team, do a bit of everything!
  • Oversee creation of content with our customers, partners, etc — case studies, blogs, etc
  • Our website is our sales team, you’ll be responsible for everything on it
  • Manage social media accounts and post content on social media
  • Grow our Slack community, engage with partners, freelancers, and users everywhere on the interwebz
  • Recognize user requirements and transform company objectives into viable product prospects. Work closely with the product team and founders to integrate feedback from users and customers.
  • Take ownership of multiple projects simultaneously, bridging the gap across product, sales/marketing, and customer success departments.
  • Define and establish the primary performance metrics, and devise methods to evaluate the team's efficacy.
  • Automate as much of the business as possible, or outsource work to virtual assistants when possible

Looking for someone who

  • Has a scrappy mindset. Replo is a not-yet-profitable startup with under 20 people, we’re growing super quickly and our customers love us, but there is a lot to be done. You have to be pragmatic and be able to operate independently. We won’t have the bandwidth to coach or mentor you on the basics.
  • Has a deep quantitative background. You don’t need to have to have an investment banking background, but you should be able to story-tell through data and numbers. This means being really solid in managing process and spreadsheets.
  • A fundamental understanding of paid media and content creation for use in paid media. Replo runs paid across social, native, and search advertising and you will need to be able to understand the creative needs of each platform and help shape and create the content itself.
  • Comfortable appearing on camera for content!
  • Has a strong sense of branding and aesthetics!
  • Has experience managing contractors overseas for repeatable work
  • Extensive experience with content-writing, making marketing collaterals in Figma
  • Extensive experience with automation tools like Airtable, Zapier, etc
  • Past design and development experience (Figma)
  • Ability to manage multiple projects concurrently while maintaining attention to detail and meeting deadlines
  • A customer-centric mindset and the ability to work both independently and as part of a team

Bonus points if you have

  • Have been a founder or started your own business
  • Love talking to customers and have a healthy amount of paranoia about product-market-fit
  • Have experience building products and product processes from scratch. Ideally, you’ve built a product or feature people have used from scratch (code or low-code, design, product decisions, etc)
  • Have experience working on product-led sales and growth problems (acquisition, activation, retention)