GC AI is currently an AI platform for in-house lawyers to 10x themselves. Using the latest LLMs, we are building AI agents that can use company knowledge, leverage external sources, and connect with internal tools to provide better and faster legal advice to the rest of the company. Thousands of weekly active users tell us they “cannot imagine their lives without GC AI” - which has led us to 95% retention and a NPS of 75.

This is a once-in-a-generation opportunity to build for a $1T annual market. We have jaw-dropping product-market fit - growing our customer base from 0 to 500+ legal teams in a year and 3X ARR growth in the last 4 months. Join our Series A stage rocket ship backed by top investors like Sound Ventures, Fellows Fund, Guillermo Rauch and Worklife Ventures. GC AI is a small but mighty team of lawyers, engineers, sellers and doers. Here, you’ll have infinite room to grow and rethink how legal work gets done.

Come build the future with us.

We’re hiring our first Product Marketing Manager to define and scale how we tell our story to the market. You’ll own positioning, messaging, and go-to-market for new features, while enabling Sales and Customer Success with the tools to win and expand accounts. You’ll also bring the voice of the customer into Product, ensuring our roadmap reflects real workflows, pain points and needs.

This role requires someone who can move seamlessly between strategy and execution, and who thrives on simplifying complexity. You’ll sit at the center of Product, Sales, Customer Success, and Marketing to help GC AI accelerate adoption and expansion.

What you’ll do

• Lead product and feature launches, from messaging to GTM execution

• Develop and evolve positioning, narrative, and competitive differentiation

• Build enablement materials for Sales, Customer Success, and partners

• Interview customers and prospects to understand workflows and use cases

• Shape ICPs, personas, and packaging/pricing strategies with Product and Sales

• Maintain competitor and market intelligence, including trends and analyst input

• Create and manage a library of customer stories and proof points

• Support analyst engagement and category-building efforts

• Conduct win/loss analysis to inform GTM strategy and improve conversion rates

• Partner with Sales to design messaging, talk tracks, and objection-handling for unique segments (mid-market, enterprise, specific verticals, etc.)

• Develop assets that map to each stage of the funnel (top-of-funnel education, mid-funnel case studies, bottom-funnel ROI calculators)

• Support thought leadership initiatives, helping position GC AI not just as a product, but as the leader in Legal AI

• Build training programs for Sales and CS so they can confidently articulate differentiation and value

• Report on performance of product marketing initiatives and optimize continuously
  
  
  

What you’ll bring

• 7+ years of B2B product marketing experience with proven results

• Experience marketing technical products (SaaS, AI/ML, or enterprise software) to a professional or regulated audience

• Bachelor’s degree in business or equivalent experience

• Strong ability to translate complex product capabilities into clear, compelling messages

• Experience building enablement and content assets from scratch

• Outstanding written, verbal, and presentation skills

• Strong project management and organizational abilities

• Data-driven, test-and-learn mindset

• Comfort working independently in a fast-paced environment
  
  

Compensation

The expected range of compensation starts at $150K to $200K. We give candidates the ability to choose between a mix of equity and cash.